Auto Dealer Traffic Names New Creative Director
Auto Dealer Traffic, Inc., a leading automotive Search Engine Marketing (SEM) company, today announced the appointment of Jim Hern as its new creative director. Hern will manage Auto Dealer Traffic's creative team, and oversee client TV, radio and print advertising, video production and web development.

Auto Dealer Traffic Launches Used Car Inventory Marketing Service; Changes the Way Consumers Find Used Cars on the Internet
Auto Dealer Traffic, Inc., a leading automotive Search Engine Marketing (SEM) company, today announced the launch of a used car inventory marketing service that changes the way consumers find used cars on the Internet. The new service optimizes an auto dealer's vehicle inventory so that it achieves the same high, natural search engine ranking that major automotive portals receive when auto buyers search for used vehicles online. With a high ranking, consumers can easily find and connect directly with their local dealership, eliminating the intermediary step and need for third party lead provider portals.

Jennifer Ridenour Joins Auto Dealer Traffic as Vice President, Strategic Customer Accounts
Auto Dealer Traffic announced today that Jennifer Ridenour has joined its executive team as Vice President, Strategic Customer Accounts. In her new role Jennifer will focus on developing partnerships and alliances that will solidify Auto Dealer Traffic's position in the industry as the premier SEM provider for automotive dealers.

Auto dealers fight to avoid new regulations
WASHINGTON - The nation's 18,000 auto dealers are trying to cut themselves a deal in the Senate, seeking exemption from proposed consumer regulations that would police how they write car loans.